Mr Ron Reed

About

Ron is Colleen’s husband and a partner in the business.  Before teaming up with Colleen, Ron spent 33 years in the Enterprise Software sector working for companies including J.D. Edwards, Progress Software, Informatica and SAS Institute in Sales and Executive Management roles.  Ron is also a life-long sports enthusiast participating competitively in hockey and lacrosse.  He was recruited to play Field Lacrosse at Brown University where he enjoyed all the benefits of being an Ivy League athlete while completing a BS in Applied Math and Economics.  Ron passed along this love of sports to his two daughters who played competitive soccer in Toronto.  In order to stop coaching his kids from the sidelines, Ron completed his certification and coached in Ontario for several years.  

Ron’s experience attending Brown University, a Liberal Arts institution in the USA, led him to team up with Colleen to find a similar experience for their daughters.  As a result, one ended up attending New York University (New York) and the other Elon University (North Carolina).  Ultimately, the enjoyment and satisfaction Ron received mentoring and coaching both professionally in his career and personally as a hobby, led him to transition these skills to work with Student Athletes looking to forge a similar path as an NCAA athlete in the USA or USports in Canada.  

Ron is a firm believer that academics are equally as important as athletics so he completed a Certificate in College Counseling at UCLA Extension to ensure a balanced approach to the college search for every student.  In addition, Ron has researched Canadian schools and the Canadian application process in great depth so he can take the lead with any students focusing solely on Canadian Universities.